HQJ Instructors Team
Sam Choi
Co-Founder & CEO of Quest Coffee
Co-Founder & Head-trainer of HQJ Coffee School
Director of Coffee at Seven Sea Roasting Co., US
1. INSTRUCTOR
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Authorized SCA Trainer (AST) for SCA Introduction to Coffee
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Authorized SCA Trainer (AST) for SCA Green Coffee
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Authorized SCA Trainer (AST) for SCA Roasting
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Authorized SCA Trainer (AST) for SCA Sensory
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Authorized SCA Trainer (AST) for SCA Brewing
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Authorized SCA Trainer (AST) for SCA Barista
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United Coffee Education Institute (UCEI) Instructor
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Q Instructor certified by Coffee Quality Institute (CQI)
2. CERTIFICATION
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Q Arabica Grader, Coffee Quality Institute
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Q Robusta Grader, Coffee Quality Institute
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SCA CVA for Cuppers
3. JUDGE
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World Coffee Roasting Championship Certified Judge
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World Brewers Cup Certified Judge
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WCE National Barista Championship Judge
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WCE National Latte Art Judge
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Super Barista Championship Judge
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Vietnam Amazing Cup Judge
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Competition Adviser of Philippine Coffee Roasting Competition 2023
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Head Judge of Philippine
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Coffee Roasting Competition 2024
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Judge of World Espresso Championship, Athens, Greece 2023
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Judge of World Espresso Championship, Busan, Korea 2024
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Judge of Hainan Robusta Green Coffee Competition, China 2024
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Judge of Vietnamese Barista Crew Championship 2024
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Founder of Southeast Asia Green Coffee Competition
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Founder of Asia Roasting Championship
4. COACH
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Barista Competition Coach
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Roasting Competition Coach
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Latte Art Competition Coach
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Brewing Competition Coach
5. CONSULTATION
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Post-Harvest Management
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Green Coffee Sourcing & Origin Visits
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Roastery Setup & Roast Profile Development
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Cafe Setup & Operations
Bella Pham
Co-Founder of Quest Coffee
1. INSTRUCTOR
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Certified instructor by the Specialty Coffee Association (SCA) (AST) for the following modules:
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Sensory
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Brewing
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Barista
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Introduction to Coffee
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Roasting
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CQI Lecturer - Quality Evaluation
2. AWARD
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Top 16 at the World Barista Championship 2024
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Champion of the Vietnam National Barista Championship 2023
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Top 3 at the World Espresso Championship 2023 in Athens, Greece
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Runner-up of the Vietnam National Barista Championship 2022
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Champion of the Vietnam Brewing Cup 2020
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Runner-up of the Vietnam National Barista Championship 2019
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Top 5 at the Fusan International Barista Championship 2019 in China
3. CERTIFICATE
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Q Arabica Grader Certificate, Coffee Quality Institute
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Q Robusta Grader Certificate, Coffee Quality Institute
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SCA Roasting Professional Certificate, Specialty Coffee Association (SCA)
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SCA Green Coffee Intermediate Certificate, Specialty Coffee Association (SCA)
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Q Cupping Essentials Certificate, Coffee Quality Institute
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SCA CVA for Cuppers, Specialty Coffee Association (SCA)
4. JUDGE
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Judge at Vietnam Amazing Cup 2023
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Judge at Dalatmilk Barista Championship 2023
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Judge at Vietnam Aeropress Championship 2023
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Judge at Vietnam Comandante Championship 2023
5. CONSULTANT
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Screening Green Coffee Beans at Origin
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Design & Operation of Coffee Shops
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Design Roasting Profiles
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Stage Manager at Philippine Coffee Roasting Competition 2023, 2024
Kim Thi
1. CERTIFICATION
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Certified Q Arabica Grader, Coffee Quality Institute
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SCA Brewing Professional, Specialty Coffee Association
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SCA Barista Intermediate, Specialty Coffee Association
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SCA Roasting Intermediate, Specialty Coffee Association
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Q Cupping Essentials, Coffee Quality Institute
2. EXPERIENCE
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Vietnam National Super Barista Championship 2019 Competitor
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Design & Operation of Coffee Shops
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Sensory Quality Control at Quest Roastery
Danh Nguyen
Director of Dancafe Roastery
Director of Mystic Coffee
1. CERTIFICATIONS
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Q Arabica Grader, Coffee Quality Institute
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Q Robusta Grader, Coffee Quality Institute
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SCA Roasting Professional Certificate, Specialty Coffee Association (SCA)
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SCA Green Coffee Intermediate Certificate, Specialty Coffee Association (SCA)
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SCA Sensory Intermediate Certificate, Specialty Coffee Association (SCA)
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SCA Barista Intermediate Certificate, Specialty Coffee Association (SCA)
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SCA Brewing Intermediate Certificate, Specialty Coffee Association (SCA)
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SCA Coffee Value Assessment (CVA) for Cuppers, Specialty Coffee Association (SCA)
2. EXPERIENCE
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Design & operation of coffee shops
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Head Barista at The Coffee Emporium, Macquarie Park, NSW, Australia
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Technical support & stage assistant manager at Philippines Coffee Roasting Competition 2023
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Judge at Hoop Brewing Competition 2023, Philippines
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Stage manager at Vietnamese Barista Crew Championship 2024
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Technical support & stage assistant manager at Philippines Coffee Roasting Competition 2024
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Sensory Judge at Roast Challenge - Vietnam Coffee Challenge 2024
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Sensory Judge at Asia Roasting Competition 2024 - Thailand round
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Sensory Judge at Asia Roasting Competition 2024 - Final round